SM Entertainment’s idols, Super Junior’s Kyuhyun, Girls’ Generation’s Yoona, f(x)’s Sulli and SHINee’s Minho gathered together for SK Telecom and became the new LTE family model.
On April 11, SK Telecom announced that the company has selected the 4 SM idols Kyuhyun, Yoona, Sulli and Minho as the models for its new LTE family campaign, ‘LTE Infinite Ability Noot.’
As the target age groups are 10~20s they chose these four singers as representative of the target age and the advertising shows how they all use LTE data in ordinary life. With different scenarios, the new campaign will showcase these four idols’ unique charms.
SK Telecom also revealed that the LTE family campaign will add two more top stars along with these four idol members.